DESHIBURG Brings the "Taste of Uganda Sunshine" to Gulfood 2026 in Dubai

[Dubai, January 26, 2026] – Gulfood 2026, the world’s largest and most influential annual food and beverage trade exhibition, officially kicked off today at the Dubai World Trade Centre (DWTC). As a key exhibitor this year, DESHIBURG made a stunning debut, showcasing its premium Canned Pineapple range sourced from the fertile soils of Uganda to global buyers and industry leaders.

The DESHIBURG booth (located at North Hall 12, Stand GG-236) has been a hub of activity since the doors opened. Our representatives are highlighting the brand’s core competitive edge: pineapples grown in the rich, volcanic soil of Uganda under the equatorial sun, resulting in a naturally higher sugar content and superior aroma.

"We prioritize harvesting at peak ripeness and canning within hours to lock in that signature crispness and natural flavor," a DESHIBURG spokesperson shared on-site. "At this year's show, we aren't just presenting our classic Slices and Chunks; we are also introducing specialized cuts tailored for the global bakery and HORECA (Hotel, Restaurant, and Catering) sectors."

Innovative Excellence: Capturing Global Attention

From the opening hours, the DESHIBURG booth attracted significant foot traffic from distributors, retailers, and hospitality professionals across the Middle East, Europe, and Africa. 

Participating in Gulfood 2026 is a milestone in DESHIBURG’s global roadmap. By leveraging Dubai’s position as a premier trade gateway, the company aims to strengthen its international distribution network, bringing Uganda’s finest tropical fruits to kitchens and tables worldwide.